Fort Worth · On Zoom or in Dallas

Hypnotherapy for Fort Worth clients, on Zoom or in Dallas.

Performance hypnotherapy for driven people who want their reactions under pressure to match their skill.

Work 1:1 with Jay Shaw, a certified hypnotherapist (CHt). Most Fort Worth clients start on Zoom from home or the office. If you'd rather sit in the room, our Oak Lawn office in Dallas has free surface-level parking.

Free · 30 minutes · Zoom · No obligation. The $99 diagnostic is optional and credited toward the program.

Jay Shaw, CHt, smiling in his office
  • Certified Hypnotherapist (CHt)
  • HMI Honor Graduate
  • U.S. military veteran
  • 5.0 rating · 68 Google reviews (as of Oct 16, 2026)

Who reaches out from Fort Worth

People across Fort Worth and Tarrant County reach out when they already know their craft but something keeps getting in the way at the moments that count. Golfers and competitive athletes whose practice swing doesn't show up on the first tee. Traders who know their rules and still chase or revenge-trade. Founders and leaders carrying a lot of decisions and second-guessing the ones they're qualified to make.

What they usually have in common: they don't want years of talk. They want to understand the pattern, work on it directly, and see how they respond the next time the stakes rise. Pressure follows a pattern, and patterns can be mapped and changed.

Start here

Prefer Zoom? Most Fort Worth clients do.

Online sessions are the default for many Fort Worth clients. A Zoom session follows the same structure as an in-person one: we talk through what's been happening, map the pattern, then do the hypnosis work while you sit comfortably with headphones on. You stay aware the whole time.

All you need is a private room, a comfortable chair, headphones and a steady connection. You can switch to in-person sessions in Dallas at any point; the 8-week program is the same either way.

Book a free Zoom strategy call

Getting here from Fort Worth

Our Oak Lawn office in Dallas

3838 Oak Lawn Ave, Suite 1000, Dallas, TX 75219

Parking: free retail parking on the surface level. Take the elevator to the 10th floor and look for Suite 1000.

Get directions from Fort Worth →

How the work runs

Three steps, one program.

  1. Free strategy call

    30 minutes on Zoom. You explain what keeps repeating and what you've tried; Jay tells you honestly whether the program fits.

  2. $99 Identity Diagnostic (optional)

    Your Emotions and Perceptions profile, a 12-dimension assessment and a handwriting analysis, then a written report and a 45-minute Zoom review. The $99 is credited toward the program.

  3. The 8-week program

    Weekly hypnotherapy on Zoom or in Dallas, reinforcement audio and voice support between sessions. The full program is a premium, 8-week commitment. We'll walk through options on your free strategy call.

Jay Shaw, CHt, thinking, hand on chin, in his office

Your hypnotherapist

Jay Shaw, CHt

Jay is a certified hypnotherapist (CHt), an honor graduate of the Hypnosis Motivation Institute (HMI), a U.S. military veteran and the founder of Identity 2.0 Hypnotherapy in Dallas. He is not a psychologist or medical provider; the work is hypnotherapy and coaching for goals you set.

Read Jay's story →

Fort Worth FAQ

Questions from Fort Worth clients

Do you have an office in Fort Worth?

No. Sessions are on Zoom or at our Oak Lawn office in Dallas (3838 Oak Lawn Ave, Suite 1000). Most Fort Worth clients start on Zoom.

Is parking free at the Dallas office?

Yes. Park in the free retail parking on the surface level, take the elevator to the 10th floor and look for Suite 1000.

Can I start on Zoom and come in person later?

Yes. The program is the same either way, so you can start online and book an in-person session in Dallas whenever the drive makes sense for you.

Is this therapy or medical treatment?

No. Jay Shaw is a certified hypnotherapist (CHt), not a psychologist, counselor or medical provider. Identity 2.0 is hypnotherapy and performance coaching for goals you choose. If you're under a doctor's or therapist's care, keep them in the loop.

What do I need for a Zoom session?

A private room where you won't be interrupted, a comfortable chair, headphones, and a steady internet connection. Jay will walk you through the setup before your first session.

Fort Worth · Zoom · Dallas

Talk it through first. It's free.

30 minutes on Zoom with Jay Shaw, CHt.

The full program is a premium, 8-week commitment. We'll walk through options on your free strategy call.